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April 3, 2025
By: Karen McIntyre
Editor
Amidst a turbulent global trade situation, nonwovens industry-related associations on both sides of the Atlantic have released statements establishing their positions on tariffs and their potential impact on the nonwovens industry. On March 21, EDANA, the Europe-based association, made a statement related to proposed EU countermeasures to U.S. tariffs. Describing the EU’s relationship with the U.S. as critically important, EDANA called for a mutually beneficial resolution to avoid escalating trade tensions that could result in long-term harm to industries in North America, Europe and potentially beyond. A particular area of concern is the potential effect of these countermeasures on critical raw materials, such as fluff pulp, which is widely used by hygiene manufacturers. Last year, the U.S. provided more than 80% of the fluff pulp imported into the European Union, according to EDANA, meaning that trade tensions could limit supply of this critical component to European operations. “This is just one example of the broader impact these countermeasures could have on the industry,” the association asserts. “These measures could lead to increased production costs, higher finished product prices, supply chain disruptions, and a competitive disadvantage for European nonwoven manufacturers in global markets.” A few days later, INDA made a statement related to the U.S.’s institution of significant tariffs on products from Canada and Mexico. The North American-based nonwovens association described a strong trade relationship between the three countries as critical to remaining competitive globally. According to the National Association of Manufacturers, thanks to the USMCA “one-third of critical U.S. manufacturing inputs now come from Canada or Mexico, rather than from competitors that often engage in unfair trade practices.” “At a time when manufacturers are facing cost pressures from many angles, it is imperative that American manufacturers remain competitive globally and have long-term clarity on import costs,” the statement read. “As such, we urge President Trump to make the tariff exemption for USMCA products permanent and are ready and willing to work with the White House to promote a balanced trade policy.” While these statements differ in their scope, what is clear in both is that the nonwovens industry is a global industry that depends heavily on its trade partners for growth and success. Escalating trade tensions could be detrimental to the industry, innovation and, by extension, the consumer. As always, we appreciate your comments. Karen McIntyre Editor [email protected]
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